iPhone + iPad > Android
Analysts for some reason love to split the word of computing devices up by form factor. Laptops over here, smartphones over there, and tablets somewhere in the middle. But the fact is, they are all computers. Big computers, little computers, keyboards, touchscreens… it’s all a bunch of general purpose computing machines.
Recently, people realized that if you combine desktop, laptop and tablet sales, Apple is the top “PC” manufacturer in the world. And news came out this week suggesting Android is still top dog in the smartphone world.
But if you ignore the keyboards and the screen sizes, and just look at all of these as computing devices, what does the market look like?
It turns out, iOS, with 23.3 million devices sold is actually ahead of Android’s 22.1 million. And given that Apple was generally agreed to be behind in sales before the iPad came out, that suggests iOS is growing slightly faster than Android.
Notes on how I hacked together these numbers:
- The iPhone/iPad unit sales come from Apple’s Q1 2011 report
- The iPhone smartphone share (25%) comes from Comscore’s February report
- Those two together allowed me to estimate the total smartphone sales for Q1 2011 (64 million)
- Unit sales of non-iOS smartphones were calculated from that total and Comscore’s market shares.
- Total non-tablet PC sales were estimated at 90 million (a wild guess based on historical figures. Probably overstates Windows sales.)
- No one has reported solid consumer sales numbers for Android tablets, so I estimated 1 million sold this quarter. If you estimate 2 million, Android jumps up to 15% total computing device share, still a hair under iOS.