In your interest
Glam is an advertising company targetted at women, with a very pink web site. According to their site:
Glam Media today is the largest and most-targeted online reach for women in the U.S. Glam Media reaches more than 1 of 10 women in the coveted 18+ demographic across the country.
Check out their executive team.
Uh, seriously? One of the biggest women-oriented marketing companies is run by dudes? There is one woman on the board of directors?
Really?!
And if you scroll down, you see that only the editorial team is primarily women. So yeah, make that content ladies. Write some girly stuff so women will come to our web properties and spend money. Oh, but we’ll cash those checks, thankyouverymuch.
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